The Propeller Island City Lodge

Due to Michael Porter, one way to achieve competitive advantage is to differentiate your offer/service.

The Propeller Island City Lodge in Berlin decided to literally be one of the kind.

Their website is just terrible: Propeller Island City Lodge (what has a huge influence on purchase behavior of customers as explained in: here)

But I found them on YT: The World’s Weirdest Hotel


The design and the whole concept of the rooms makes it so unique but on the other hand is it not too frightening?

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