The Propeller Island City Lodge

Due to Michael Porter, one way to achieve competitive advantage is to differentiate your offer/service.

The Propeller Island City Lodge in Berlin decided to literally be one of the kind.

Their website is just terrible: Propeller Island City Lodge (what has a huge influence on purchase behavior of customers as explained in: here)

But I found them on YT: The World’s Weirdest Hotel

 

The design and the whole concept of the rooms makes it so unique but on the other hand is it not too frightening?

LinkedInFacebookTwitterGoogle GmailShare

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>